Halsey - Love and Power Tour
WORLD TOUR
I directed the content for Halsey's Love and Power Tour as part of my work as a Multimedia Director at Moment Factory.
Moment Factory joined frequent collaborator Halsey to oversee creative direction for the Love and Power Tour, in support of her album If I Can’t Have Love, I Want Power.
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Inspired by Halsey’s vision to pay homage to body horror, our team produced videos starring the artist herself, featuring visuals that incorporate some of the genre’s most iconic imagery.
Designed to accompany 15 different songs from her concert setlist, the videos lend themselves to a dynamic, cinematic experience that tells a story with a beginning, middle and end.
Equal parts alluring and unsettling, visuals present the artist in the throes of monsters, bloody bodies, contortionists and gritty sex scenes.
Live-action content was shot in- studio on sets built exclusively for the production. Visuals relied on practical effects and FX makeup.
The shoot included the participation of Halsey, dancers, and models.
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CREDITS
Creative Direction: Halsey & Moment Factory Music
Show Concept: Halsey
Show x Creative Director: Tarik Mikou
Stage Design and shoots by Moment Factory Music
Management: Anthony Li & Jason Aron
Lighting Design: Paul Guthrie & Toss Films
Lighting Director: Jose Antunes
Musical Director: Vinnie Ferra & The Beehive
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Shoots Creative Direction: Halsey & Tarik Mikou
Shoots Director: Julien Demers-Arsenault
Shoots Producers: Moment Factory Music & HK Corp
Assistant Director: Evan Coniglio
Director of Photography: Rob Witt
Production Designer: Arae Webner
Makeup: KC Mussman, Nocturnal DesignZ
Creative Consultant: Anthony Li
Executive Producers: David Gitlis & Lorne Hiltser
Produced by: Lorne Hiltser & Samantha Manalang
Video Content Artists: Conner Tozier, Brooke Bevers, Mark Mayr, Simon Léveillé, Carl Valleray
Production & Tour Manager: Jimi Storey
Road Manager: David Sheppard
Day to Day: Mollie Freeman
Brand Manager: Maria Endicott
Support Team: Vanessa Paliy, Brittney Berault, Madison Shadron
Stage Manager & Head Rigger: Clayton Hutson
Production Coordinator: Katie Baker
Assistant Tour Manager: Ashleigh Volz
Moment Factory Producer: Daniel Jean
Moment Factory Line Producer: Magalie Desrochers
Moment Factory Production Manager: James Richardson
MF Set Designers:
Jean-Baptiste Verguin, Marie-Eve Pageau
Graphic & Art Design: Garrett Hilliker
Tour Photo & Video Team: Peter Don, Jasmine Safaeian, Adam Kudeimati
Content Coordinator: Juliette Derkaoui
Editors: Jorge Sandoval, Mathias Jonsson, Victor Meyer
Notch Effects: Ryan Darkmatter
Video Programming: Danny Firpo, Cade Moore, All Of It Now
Media Server Operator: Cade Moore
Video Director: Dan Mardoyan
Photos by Yasi
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CREDITS MOMENT FACTORY TEAM: Amina El Assad | Ariane Dorig | Cécilia Gauffre | Conner Tozier | Corentin Kieffer | Daniel Jean | David Richard | Esteban Chacin | François Depret | François Morel | Geneviève Mousseau | James Richardson | Joshua Selinger | Julien Demers-Arsenault | Juliette Derkaoui | Karo Boily Boulay | Magalie Desrochers | Manuel Galarneau | Marie-Ève Pageau | Marie-Hélène Pouliot | Mathieu Monnier | Mylene Filteau | Sam Stiban | Simon Léveillé | Sophiane Verri | Sylvia Mazzotti | Tarik Mikou | Uma Arora
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