FlyOver Iceland
REYKJAVIK, ICELAND
This project was part of my work as a Multimedia Director at Moment Factory.
Working closely with Creative Director Rick Rothschild, we created two pre-show immersive experiences that take guests on an imaginative journey into the storytelling culture of the Icelandic people and build anticipation for the main attraction: a thrilling full-motion flight ride through dramatic Icelandic landscapes.
Visitors enter an ancient Viking longhouse, where a grizzled storyteller spins a yarn about Iceland’s past as shadow-play projections illustrate his tale on the wall behind him. A longhouse was first reproduced in Montreal to create video content and recreated at FlyOver Iceland with scenography elements and an integrated video content screen.
Then, in the Well of Time, guests are guided by Sú Vitra, a troll designed by English-Icelandic illustrator Brian Pilkington and inspired by local legends. Projections animate the floor and content is shown on suspended custom-designed kinetic screens, leaving guests with a poetic vision of Iceland.
CREDITS
Creative Director: Rick Rothschild
Moment Factory
Producer: Martin Ulrich
Line Producer: Virginie Valastro
Coordinator: Marie-Ève Meilleur
Content Producer: Richard Cormier, Catherine Grenier
Content coordinator: Catherine Lamontagne-Poirier
Art Director: Katty Maurey
Designer: Karim Fakhoury
Motion artists: Maxime Faure, Alberto Ramirez, Mateo Mazzini
Music: David Drury
Film shoot production house: Davai